Philippines’ record-breaking girl group, BINI, is back with their highly anticipated single, “Blink Twice,” now available on all major streaming platforms. Their previous single, “Cherry On Top,” amassed over 100 million combined global audio/video streams, demonstrating the group’s growing popularity. The Philippines is emerging as the newest frontier in “Asian pop,” with the octet standing as pioneers of the rapidly rising genre. Boasting over one billion streams, they have proven their popularity internationally with a rapidly expanding fanbase.
Their unique ability to combine relatable themes with irresistible melodies solidifies them as a staple in worldwide playlists. Fueled by a catchy beat, playful lyrics, and BINI’s signature charm, “Blink Twice” will become a fan favourite. It is a perfect blend of excitement, confusion, and anticipation of waiting for a sign, like a simple blink, that your feelings are reciprocated. This release adds to their ever-growing list of achievements, proving their name as “The Nation’s Girl Group” in the Philippines.
To further their global ascent, they collaborated with AGNEZ MO, Asia’s most highly awarded recording artist and actress, with over 350 accolades and 60 million followers across social platforms. The track “Cherry On Top (BiniMo Remix)” brings together the talents of two of Southeast Asia’s iconic female artists, has captivated fans worldwide and established the group’s reputation as a rising force in the international music scene. Last summer, they became the first Filipino pop group to perform at KCON in Los Angeles, the world’s largest Korean culture and music festival with over 5.9 million attendees.
Their appearance broke records, and the hashtag #BINIatKCONLA2024 trended at #5 worldwide on X during the event. Viral TikTok collaborations with global acts such as ENHYPEN and KATSEYE boosted their presence, broadened their fanbase all over the globe, and accumulated over one billion likes on the platform.
The BINIverse tour has been a massive success, selling over 100,000 tickets across the Philippines and Canada, with plans for a world tour to be announced soon.
BINI has reached monumental milestones this past year, including becoming the first Filipino group to win Best Asia Act at the 2024 MTV Europe Music Awards and Spotify’s Global Breakout Artist. While visiting Los Angeles last year, over 500 fans (affectionately known as BLOOMs) gathered within an hour’s notice to watch their favourite musical act’s surprise performance aboard the iconic Wish Bus. Further securing their place in pop culture, the collective was recently spotlighted in Grammy.com‘s “14 Pinoy Acts You Should Know” and Billboard’s “Global No. 1’s.”
About BINI
Filipino pop phenomenon BINI features 8 multi-talented members: Aiah, Colet, Maloi, Gwen, Stacey, Mikha, Jhoanna, and Sheena. The girls have quickly become the biggest homegrown artist in the Philippines and the second most prominent overall artist behind Taylor Swift. BINI held the #1 & #2 spots on the top Filipino music charts simultaneously with the hits “Salamin, Salamin” and “Pantropiko.” Hailing from Cebu to Bohol, Manila to Isabela – Filipino artists and global sensations alike shape BINI’s sound.
Their admiration for girl groups like Little Mix, Fifth Harmony, and Red Velvet is evident in the pop sound that has inspired fans worldwide. The girls have expanded the reach of the BINIverse – a vibrant, inclusive universe shaped by BINI’s diverse talents and passions for music, dance, fashion, and art – well beyond the 150 million people living in the Philippines and the 10M+ expats living abroad.
They have appeared on the charts in Singapore, Brazil, UAE, Canada, Malaysia, New Zealand, and Hong Kong, with four tracks landing on the Global Viral 100. On the heels of their unprecedented growth on social media and streaming platforms (100M+), the girls recently sold out their “BINIverse” tour in a record-breaking time.
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