FIFTY FIFTY Enter a Bold New Era With Explosive Pre-Release Single “STARSTRUCK”

Listen to STARSTRUCK here

After captivating audiences worldwide, FIFTY FIFTY re-emerges with their explosive new pre-release single “STARSTRUCK”, a futuristic dance-pop anthem that blends compelling vocal chops, fierce rap verses, and girl-power confidence into the group’s boldest era yet. The highly anticipated single is out today on all streaming platforms via Arista, giving fans a taste of a confident era through an irresistibly catchy EDM anthem.

Unlike the group’s previous dreamy pop releases, “STARSTRUCK” introduces a fearless new side through pounding electronic production and addictive hooks. The song’s attitude-forward energy and retro-space atmosphere transports listeners to a soundscape that feels simultaneously chaotic, confident, and cinematic.

From references to a “4-dimensional maze like a tesseract” to walking on the moon, the song captures the feeling of losing yourself and the adrenaline-fueled desire. It blends retro-futuristic textures with high-impact dance-pop elements and reverb-driven vocal melodies that reflect heightened emotions and rebellious confidence while still showcasing the group’s signature vocals.

FIFTY FIFTY has continued to establish itself as one of K-pop’s fastest-rising global acts. Following the breakout success of “Cupid” and their rapid international rise, the group further expanded their audience through renowned performances and a steadily growing international fanbase.

With “STARSTRUCK”, the quintet unveils a more assertive identity while continuing to evolve their artistry through sonic experimentation and emotionally immersive storytelling. As the group continues to rise on a global stage, the track introduces an unapologetically confident side of FIFTY FIFTY through one of their most infectious releases yet.

About FIFTY FIFTY

FIFTY FIFTY STARSTRUCK Profile Picture

FIFTY FIFTY debuted in Nov 2022 and experienced a commercial breakthrough with their song “Cupid”, which became the longest-charting K-pop song in Billboard Hot 100 history at 25 consecutive weeks (peaking #17) and reached #2 on the Billboard Global 200. The song became popular on TikTok through a dance trend launched by the group, with over 2 million videos on the ‘twin’ version and more on sped-up audios.

Rather than most K-pop groups, which focus initially on the local market and Korean-language repertoire, FIFTY FIFTY’s songs leaned more heavily into Western pop sounds and English-language hooks, as seen in other tracks like “SOS” and “Gravity.”

Just last year, they inked a U.S. record deal with Arista Records and released their comeback EP, Love Tune. So far, the group has released two EPs – The FIFTY and Love Tune – along with one LP, The Beginning. They also contributed a song to the soundtrack of the blockbuster Barbie movie.

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